Chapter 7 · Knowledge and Realisation · Krishna said
Bhagavad Gita 7.27 — Delusion of likes and dislikes
इच्छाद्वेषसमुत्थेन द्वन्द्वमोहेन भारत। सर्वभूतानि सम्मोहं सर्गे यान्ति परन्तप ॥
icchādveṣasamutthena dvandvamohena bhārata | sarvabhūtāni sammohaṃ sarge yānti parantapa ||
Meaning
Arjuna, from birth all beings fall into delusion through the confusion of opposites that arises from liking and disliking.